The ban on the advertising of convenience foods Essay

The ban on the advertising of convenience foods - Essay Example This article provides a counter response to such calls and it takes a supportive stand on behalf of the advertisers as there seems to be no clear-cut evidence to prove that such advertisements could also be a cause for the supposed epidemic of ill-health and obesity among these children. The article aims to bring out the positive effects of such advertising stating that it would actually be educative for the children. There is no compelling language used in the text. The article states that children like any others have the right to view such advertisements and thereby make their own food choices. The first two premises aim to counter the media claims by using survey reports that convenience and tasty food advertising are a reason for the supposed ill-health epidemic and obesity among children. In the third premise, there is a highlight on how food companies like the McDonalds not only promote healthy food for children but also contribute to the growth of children by sponsoring junio r level sporting activities. The next premise explains about the unproven link between health problems like diabetes due to consumption of fast foods. The fifth premise adds a note on the actual purpose of such advertising and makes a reference to the situation in the US. The final premise stresses that every child must have the right to information on food products which would help them make their own food choices and ends on a positive statement emphasizing the freedom that needs to be given to the advertising world in a democratic society.