Applied Social Psychology and Causes: The Case of Control Arms Campaign

During the course of discussions on topics on Social Psychology, I had a identification on the importance of Social Psychology as a enlighten of thought. It dawned on me that the brotherly-psychological school of thought has its relevance on how individuals perceive, create and fiddle relationships within and among separates.One of the most pr recreateical applications of the range of topics within this course is in asking what makes the individual tick in a particular group. Personally, social psychologys relevance lies in asking what drives the individual to act in such a way within a group?In class, we have been bombarded by a mlange of ideas and concepts that range from knotty interpretations of social actions, to trivial and too obvious actions of the individual within the scene of his social interactions.With that said, this paper concenteres on the relevance of applying social psychology in social activism especially in the atomic number 18as of advocacy and campaigns . Specifically, I would like to focus on the individuals stick up for a particular produce which in this case is an planetary treaty.The assumption that I am qualification in this paper is that the different theories discussed in class ar not fragmented concepts to deal with but atomic number 18 all helpful in making social psychology relevant in reality. With that said, the discussion here(predicate) attempts to integrate the concepts to make a coherent framework with which to approach campaign for an international treaty.Advocacy and Campaigns The Arms Trade TreatyControl Arms (2007) stated that, There are at least 639 million small gird and light weapons in the humanness. The leading group campaigning for global measure on coat of arms explains that around two-thirds of these firearms are in the hands of civilians. This implies that if we want peace, addressing the issue of arms proliferation is a very huge leap towards lessening zep-related deaths and in achieving wo rld peace. However, the campaign is not without its setbacks.Until now, no global agreement on international arms transfers exist, although the relationship is clear vis--vis the high number of guns available for civilians and deaths. (Control Arms, 2003). clear arms and light weapons are considered as the new weapons of mass destruction, because guns drink down peopleinnocent civilians, women and children. Guns fuel greater violence and it creates fear and hurt on communities.Americans are better off than our African and Asian counterparts because we are at peace. Ironically, we are champion of the biggest producers of weapons for warfare and the biggest of which is guns.Applying Social Psychology Concepts on Advocacy and CampaignsOne of the initial weaknesses of this campaign is in the lack of state-supported support for it. In the United States, the reactions on an international treaty that regulates arms transfers from one country to another differ greatly. It is bipolar the pro-guns versus the anti-guns. It is also a crisis of public perception between what is popular and what people typically approve.A. On NormsCialdini (2003) presents what I call a social form of schizophrenia when there is a discrepancy between what people do and what they typically approve ofwhich are two entirely different characteristics. Furthermore, Cialdini proposed that norms determine actions, and thus, the prevailing norms on gun culture determine peoples behavior towards it.